// OPEN TO ROLES
I'm Noel
Engineer-designer-enforcer for
teams focused on long-term plays
/ APPROACH
Engineering Logic + Brand Vision 🔭
Engineering Logic
& Brand Vision 🔭
I’m an Industrial Engineer by training, a brand and service designer by chance, and all in all, a builder. I’ve partnered with founders worldwide to build products and services that people actually want. My approach is simple: probe the ‘whys’ to a stubborn degree, gauge every available resource, then build, clean-slate and fearless.
/ INTERESTS
/ PORTFOLIO
/ SELECTED WORK
2023-2025
SELECTED CASE STUDIES
2023-2025
Dodo Dental
Building the ‘first visit’ dental experience that mitigates anxiety
MIAQA
Building the entire service ecosystem for a clean-air firm
/ EXPERIENCE
Founder (Brands of Earth)
Founder
2022 – 2026
(Brands of Earth)
2022 – 2026
I scaled a bootstrapped design studio from scratch, mastering B2B sales, operational workflows, and cross-cultural leadership (with associates across India, the US, Bangladesh, Ukraine, Germany). Partnered directly with Seed-Series A tech, FMCG, and healthcare founders to build high-converting product and service ecosystems.
Highlights
+ Developed the brand, marketing and digital ecosystems for cybersecurity startups Trackd (Washington, DC) and Astronuts (San Francisco). Our work directly contributed to Trackd’s 2024 acquisition.
+ Partnered with healthtech firms like Sina Laboratories and Durrell to translate emotionally sensitive clinical needs into human-centered service and brand models that increased Net Promoter Score by 30-40%.
+ Built comprehensive identities for digital-first brands like Godfire Esports to bring collateral to life across social media, merch sales, and tournament arenas. Case study here.
+ Built a professional personal brand and network to secure $5,000–$10,000 contracts with Seed-Series A startups by establishing credibility in high-stakes meetings.
+ Scaled a marketing engine from 200 manual daily leads to a delegated team and ran a design factory with high standards and systems that handled every project stage from the first proposal to the final legal handoff.
Venture Scout (LvlUp Ventures)
Venture Scout
2025 – 2026
(LvlUp Ventures)
2025 – 2026
Invited to join the selective VC in Residence program for LvlUp’s $2B+ global ecosystem. I sourced high-quality ventures and provided founders with the support needed to secure investment from Tier 1 VC partners.
Highlights
+ Built and mobilized a network of venture scouts to aggregate high-quality deal flow, significantly increasing investment opportunities for LvlUp’s ecosystem.
+ Performed deep-dive product and market audits using the Brands of Earth framework, de-risking investments for partners such as Outlander VC and Expert Dojo.
+ Transformed complex business models and technical blueprints into high-conversion investment narratives, equipping founders to navigate partner-level scrutiny with a defensible business case.
Founding Engineer (Turnabill)
Founding Engineer
2021 – 2022
(Turnabill)
2021 – 2022
Founding member of a middleware e-receipt service. I designed the system logic, managed the development of the app and merchant dashboard, and executed the GTM strategy and brand design to sign our first pilot partners and early users.
Highlights
+ Architected the core logic for a virtual print driver to intercept POS data, enabling seamless digital receipt adoption without hardware changes.
+ Designed the dynamic QR system and verification handshake to ensure secure, login-free receipt matching for both modern and legacy retail terminals.
+ Built the visual identity, website, and digital touchpoints to establish the startup’s early market presence.
+ Vetted and hired the app development team, coordinating the cross-functional workflow to ensure a high-quality MVP launch.
+ Led customer discovery and pilot recruitment to sign our first retail partners and users, conducting field research to validate the product-market fit.
/ PROJECTS
Ekaseva
2022 – 2026
2021 – Present
Combined rigorous engineering academics with active leadership and entrepreneurship, focusing on building scalable systems and mastering executive communication.
Highlights
+ Designed the complete brand and digital ecosystem for Trackd, a Washington DC cybersecurity startup, directly contributing to their successful 2024 acquisition
+ Architected the brand identity, marketing collateral, and a complex AI remediation dashboard for Astronuts from the ground up.
+ Repositioned Godfire Esports’ brand verticals and messaging, optimizing the user journey to significantly boost tournament conversion rates.
+ Acquired the first client via cold outreach and organically funded a global team and marketing operations purely from project revenue.
Project Bikle
2021 – 2022
2021 – Present
Launched a side business in college to bridge student commute gaps by sourcing surplus bicycles from seniors, refurbishing with local vendors to increase asset value, and executing a flyer campaign centered on a ’20-minute time-save’ value proposition. Flipped 30+ units, many with 100% ROI.
Highlights
+ Personally conducted over 70 negotiations (covering both the acquisition and sale of bicycles) to maintain a consistent ROI of at least 70%.
+ Successfully transitioned the business from a solo operation to a team-based model by recruiting and managing college batchmates to handle increased demand.
+ Experimented with a different business model by piloting a rental program, converting one-time sales into recurring revenue assets.
+ Independently designed all marketing collateral, ensuring the value prop was communicated clearly to a student demographic.
/ EDUCATION
Industrial & Production Engineering
2017 – 2021
(B.Tech, VIT Vellore)
2017 – 2021
CGPA: 8.95/10
Combined rigorous engineering academics (across mechanical engineering, mathematics, coding, non-destructive testing, statistical quality control) with active leadership and entrepreneurial learning, focusing on building lean and scalable production systems.
Highlights
+ Revitalized a dormant college chapter, SME (Society of Manufacturing Engineers) by leading a direct recruitment drive that secured 50+ paid registrations in 48 hours for a failing technical event.
+ Was promoted from SME chapter member to Marketing Head to Vice President within 6 months after reducing member attrition, growing social media engagement (300%), and increasing project team output and events attendance.
+ Built ‘Project Cocobot’ (a coconut harvesting system), winning 1st place out of 50 teams in Open Domain category at the Access Denied Hackathon and securing seed funding from VIT’s business incubator.
+ Served as a Core Committee Member for Toastmasters International to master professional public speaking.
+ Learned 3D Bioprinting mechanics from NBIL, Bangalore and implemented the same at VIT Human Organ Manufacturing and Engineering (HOME) lab, that worked on 3D printing a myocardial heart patch with live human tissue.
/ SKILLS
Business & Ops
Process Engineering
Product & Growth
/ TOOLKIT
"We were looking at a consumer AI venture where margins looked great but something felt off. We had Noel and his team audit their entire creative pipeline. Turns out, the brand moat was just an external agency and an ad set they lucked out with. He mapped out how they could bring that entire engine in-house so they weren't essentially a subsidiary for an expensive vendor. Happy to vouch for Noel.'
/ OUTSIDE WORK
3 fun facts about me
🧩 I developed a manual cipher system when I was 12, and I still use it today to store data safely.
⛰️ I motorbiked to the highest post office in the world just to mail myself a letter.
🏆 I ran my first half-marathon in 2024 with only 2 months of training. And finished almost last :)
🧩 I developed a manual cipher system when I was 12, and I still use it today to store data safely.
⛰️ I motorbiked to the highest post office in the world just to mail myself a letter.
🏆 I ran my first half-marathon in 2024 with only 2 months of training. And finished almost last :)
I developed a cipher system when I was 12, and I still use it today to store data safely.
I motorbiked to the highest post office in the world to mail myself a letter.
I ran my first half-marathon in 2024 with only 2 months of training. And finished almost last :)
© BUILT BY NOEL